fbpx

Social Media in the Workplace

  • Training Time: 1 day, 9:00 am to 5:00 pm
  • Inclusion: Participants Manual and Certificate of Completion

We are being flooded with Social Media invitations and updates. Web-based communication icons like Twitter, Facebook, YouTube, and LinkedIn are dominating the way we interact with each other. People are feeling the need to be updated at all times. It has become a time eater, and businesses are quickly becoming aware of the drain it can have on productivity. People love to share, but they need to know what is alright to share and what should not be sent out.

Understanding Social Media is about communicating the right way. We are beginning to communicate more through electronic means than face to face. Talking on a phone has been replaced more and more with SMS (texting.) Social media channels are becoming the main form of communication and your participants will realize how Social media and the Workplace can work together.

Learning Points
  • Learn the meaning of social media
  • Learn different ways social media is used and altered
  • Build and maintain a social media policy
  • Keeping your social media secure
  • Establishing rules for the social media the company posts
  • Discover the benefits and pitfalls of using social media
Course Outline

Social Media in the Workplace – Module 1
Getting Started

  • Introduction to the Workshop
  • Workshop Objectives
  • Pre-Assignment and Action Plans.

Social Media in the Workplace – Module 2
What is Social Media?

  • Online Communities
  • User-Created Content
  • Information Sharing
  • Communication Tools

Social Media in the Workplace – Module 3
Defining Your Social Media Policy (I)

  • It Should Be a Living Document
  • Choosing an Information Officer
  • What Can and Cannot Be Shared
  • Legal and Ethic Specifications

Social Media in the Workplace – Module 4
Defining Your Social Media Policy (II)

  • New Hire Orientation
  • Let Common Sense Guide You
  • Nothing Offensive
  • Rules on Soliciting and Personal Posts

Social Media in the Workplace – Module 5
Creating a Living Document

  • What is a Living Document?
  • How Often is it Revised?
  • Who Will Be in Charge?
  • Change Management

Social Media in the Workplace – Module 6
Keeping an Eye on Security

  • Password Rules
  • Needs Constant Monitoring
  • Keeping Information Confidential
  • Protecting Intellectual Property

Social Media in the Workplace – Module 7
Rules to Follow When Posting (I)

  • Always Show Respect
  • Stop and Think Before You Post
  • Always Be Honest
  • Never Discredit or Talk Ill of Competitors

Social Media in the Workplace – Module 8
Rules to Follow When Posting (I)

  • Be Transparent
  • Act Like You Would in Real Life
  • Grammar and Spelling Still Counts
  • Never Post When You are Angry

Social Media in the Workplace – Module 9
Rules to Follow When Posting (II)

  • From Audience to Author
  • Build Customer Loyalty
  • Speed and Flexibility in Communication
  • Two Way Communication

Social Media in the Workplace – Module 10
The Pitfalls of Social Media

  • Bullying
  • Group Think
  • Trolling
  • Remember, It Is Out There Forever

Social Media in the Workplace – Module 11
Listen to Your Customers

  • They Provide Great Feedback
  • It Makes Them Happy
  • Improves Your Brand
  • Improves Product Development

Social Media in the Workplace – Module 12
Wrapping It Up

  • Words from the Wise

 

You Can Expect...
  • To understand the benefits of social media, as well as its counter-benefits
  • To learn ways to use social media for the benefit of your brand and your company
  • To understand on-line communities and learn best communication for community forums
You Need This If...
  • You want to use social media for business and branding
  • You want to learn more about online communities
  • You want to learn best practices of social media
This Is About...
  • Educating your organization on best practices for social media
  • Putting checks and balances for social media practices through a social media policy
  • Branding and positioning your company through social media communications and networks
In-House Rate

Participants: 15 – 20
Duration: 1 day
Course Fee: Level 2* , per person
Includes: Manual, Certificate of Completion

* hover over the level link to see the actual price summary

PRICING OF OPTIMIZED SOLUTIONS COURSES

LEVEL  1 = P 3,550.00 / Day

LEVEL  2 = P 3,950.00 / Day

LEVEL  3 = P 4,550.00 / Day

LEVEL  4 = P 4,950.00 / Day

LEVEL  5 = P 5,550.00 / Day

LEVEL  6 = P 5,950.00 / Day

LEVEL  7 = P 6,550.00 / Day

LEVEL  8 = P 6,950.00 / Day

LEVEL  9 = P 7,550.00 / Day

LEVEL 10 = P 7,950.00 / Day